The true value of a corporation becomes significant when it coexists with society, and we return the value created through our business activities back to society to fulfill our role and responsibility as a corporate citizen.
Companies should not only seek a profit, but also fulfill their roles as members of their neighboring communities. We are conducting a wide range of corporate philanthropic project by creating jobs, supporting the vulnerable, and protecting the environment. In 2019, we are working on programs that can contribute to addressing the issue of particulate matters. Through these activities, we will continue in our efforts for achieving share growth with local communities.
Our CSR Team is in overall charge of corporate philanthropic project and key teams at the headquarters and domestic and overseas plants are formulating and implementing customized projects and activities. At the end of the year, responsible personnel at each worksite devise and implement plans in cooperation with the CSR Team and external NGOs or NPOs. In addition, quarterly social contribution committee meetings are held to monitor the progress of projects and activities and address pertinent issues.
Corporate Philanthropy Committee
• Chaired by: Head of the HR Division
• Supervised by: CSR Team
• Cooperation members: Culture Communications Team, KP)Corporate Management Team, Hankook Tire Welfare Foundation, Communications Team
Future plan and mid-/long-term targets
We will further promote our mobility projects and devise new projects to address issues in local communities. In the Taean area where our PG1) construction is underway, we will take a step beyond the one-time proposal we made in 2018 to plan and operate a corporate philanthropic project allowing Hankook Tire & Technology and Taean-gun to grow together. Based on these efforts, we will concentrate on our strategic directions for enterprise-wide implementation, employee participation, capacity building, and local community support in order to achieve our goal of promoting the growth of local communities and enhancing brand value.
1) PG: Proving Ground