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Hankook Tire partners with Love’s to help professional drivers save money

2020. 05. 05

Leading global tire maker Hankook Tire has partnered with Love’s Travel Stops & Country Stores, the nation’s industry-leading travel stop network, and a team of sponsors to offer truck drivers a $5 e-coupon. The coupon can be used at any Love’s location for in-store purchases.


“Truck drivers have been vital in continuing the supply chain of essential goods and commodities throughout the country during these difficult times,” said Rob Williams, Hankook’s Vice President of TBR Sales. “That’s why we are so pleased to partner with Love’s to show appreciation for the drivers who are working around the clock to deliver food, emergency supplies and other necessities to Americans.”


“This offer is a token of appreciation for the critical role professional truck drivers have played during the COVID-19 pandemic,” said Dave Frankenfield, vice president of marketing for Love’s. “Because of these drivers, vital goods are getting to families across the country. Thank you to our vendors for partnering with us and helping these heroes of the highway.”


The “Thank a Driver” e-coupon is available to the first 100,000 drivers for redemption through June 16 via the Love’s Connect mobile app.


Here’s how drivers can redeem the $5 coupon:


- Access or download the Love’s Connect app.

- Add their My Love Rewards account to the app.

- Add the deal to their account in Mobile Deals.

- Scan the app or swipe their loyalty card to save $5 on any qualifying transaction. Tobacco, alcohol, fuel and lottery transactions are not eligible.


Sponsors include Love’s, Chevron Delo, Continental, Hankook Tire, Tuffy Manufacturing, Cargill, International Truck and Rush Truck Centers.


The Love’s Connect offer is the latest effort Love’s has taken to help drivers during the pandemic. The company announced March 31 that it is assuring professional drivers in the My Love Rewards program will keep their March loyalty status through May even if they fell short of their fuel gallon goal. My Love Rewards members have access to free drinks, free showers and points they can spend on meals and other essential items. To sign up, drivers can visit https://www.loves.com/en/my-love-rewards.


Love’s also announced a $100,000 donation to the St. Christopher Truckers Development and Relief Fund on April 9 to help professional drivers who can’t work due to illness or injury.