Hankook is leading new and advanced driving trends by participating in world class automotive shows and exhibitions, and our innovative technology is receiving increasingly positive reviews from related companies and drivers worldwide.
Steeped in 119 years of history, the IAA Frankfurt is the largest car show in the world. Since 2011, Hankook Tire has been one of more than 1,000 automotive companies presenting to the global public its latest technologies and innovations. Matching the IAA motto 2017 "Future Now", Hankook will be showcasing its third generation of concept tyres and the future study "Ball Pin Tire". In addition, visitors to the Hankook Booth C26 in Hall 8 can look forward to exclusive new products, autograph signings by football players from Borussia Dortmund and many more highlights. Discover first hand what we mean by Driving Emotion.