Sponsorship with the National Rugby League
Hankook is the Official Tyre of the NRL for the 6th year in a row.
Hankook, one of the largest and fastest growing tyre manufacturers in the world, has renewed its partnership with the National Rugby League as the Official Tyre of the NRL for three years until 2019.
2019 will see Hankook continuing its visual presence with on-field branding on both 30 metre lines. Digital LED signage will also appear during the premiership along with Hankook signage panels at each end of the field. Ted Choi, Managing Director, Hankook Australia comments, “aligning our brand with a leading national sport and a sport that our customers love, will bring greater brand awareness for the Hankook brand.”
“The NRL's reach includes millions of people across Australia and throughout the world. I am pleased to say that the renewal substantiates our goal of placing Hankook at the top of mind in the tyre industry’ says Ted.
Throughout the season, Hankook will appear in NRL Premiership series, all three State of Origin games and the Finals series.