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Home Sustainability Stakeholders

Stakeholders

At Hankook Tire, we have divided our stakeholders into specific groups depending on the size and impact of our operational activities. We are also communicating with stakeholders through multiple channels to share key issues with each group. By reflecting stakeholder opinions on all issues, Hankook Tire is creating a new set of sustainable values.

At Hankook Tire, we have divided our stakeholders into specific groups depending on the size and impact of our operational activities. We are also communicating with stakeholders through multiple channels to share key issues with each group. By reflecting stakeholder opinions on all issues, Hankook Tire is creating a new set of sustainable values.

Stakeholder Model

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Following  an analysis on various stakeholders and the external and internal business environment, we categorized stakeholders into core stakeholders—those who are most closely related to our business conduct and directly interact with us—and general stakeholders—those who interact indirectly with potential impact. Furthermore, we are dedicated to sharing our corporate social responsibility (CSR) accomplishments and plans with our stakeholders by operating multiple communication channels to gather their opinions.

Annual Stakeholder Dialogue

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Communication Channels by Stakeholder Group

Communication Channels by Stakeholder Group
Core Stakeholders Communication Channels Key Issues
Customers
(customers, dealers and car makers)
Discussion sessions (with authorized retail stores and retail shops), dealer satisfaction surveys, Tire Family magazine, technology exchange, exhibitions, etc.
  • - Enhancement of product quality and safety
  • - Extension of product responsibility, responsible marketing
  • - Enhancement of consumer safety/health regarding product use
  • - Communicating with customers and reflecting their opinions, etc.
Employees Labor-management consultative meetings, Discussion meetings, In-house IR, HANA website, In-house idea proposal system, Vision 2020 Concert, Proactive Conference (R&D communication), etc.
  • - Recognition of diversity and stricter prohibition of discrimination
  • - Improvement of labor conditions covering workplace safety
  • - Fair performance evaluation and reasonable compensation
  • - Stronger internal communication and labor relations, etc.
Suppliers Quality and environment workshops, regular supplier assessments and surveys, etc.
  • - Support program for suppliers’ competitiveness
    (training, technological support, etc.)
  • - Fair trade and mutually-beneficial partnerships
  • - Proactive communication and stronger sharing of information, etc.
Local Communities Local resident meetings, meetings with local government agencies and NGOs, gathering opinions from local communities, etc.
  • - Minimization of environmental impact, Revitalization of local economy
  • - Educational and livelihood support for the under-privileged in local communities
  • - Corporate philanthropic initiatives as a way of making social investments, etc.
Shareholders / Investors Board of directors meetings, shareholder general meetings, overseas conferences, IR events, etc.
  • - Maximization of business outcomes and shareholder values
  • - Management of organizational transparency and sustainability
  • - Transparency/ethics management, Integrated risk management, etc.

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