Hankook Tire is leading new and advanced driving trends by participating in world class automotive shows and exhibitions, and our innovative technology is receiving increasingly positive reviews from related companies and drivers worldwide.
The IAA Frankfurt is the largest auto show in Europe. With its over 100 years history, it is one of the world's top five motor shows. Held once every two years, and with more than 1,000 automobile and automotive-related companies from about 30 different countries participating, the show exhibits a wide range of new cars and concept cars, leading the world in new automobile-related technologies.
The SEMA Show, the premier automotive specialty products trade event in the world is held in Las Vegas every November. The exhibition consists of 12 sections with over 100,000 automobile experts from over 100 different countries attending annually. More than 2,000 participating companies host events and seminars, and over 1,000 project cars are showcased outside the convention hall.